Welcome to the latest issue of Chiropractic Business Beat

A message from the editor...

Hey and welcome to the latest issue of Chiropractc Business Beat. 

There have been a lot of changes happening in the world of chiropractic, health and technology. 

We're in the process of conducting our Chiropractic Economic Outlook survey.

If you would take a few minutes and answer a few questions, (It'll take less than 5 minutes)- I have some thank you gifts for taking the time to help with this

Here is the short survey...

Have a great rest of your week!

Courtney Kostelecky

JOIN Chiropractors World Wide Facebook Group

6.2k members and increasing daily! 

Join the conversation here...

The Future of Patient Communication in Chiropractic Care  

As patient expectations continue to evolve, chiropractic practices are looking for smarter ways to enhance the patient experience while improving operational efficiency.

The future of practice growth lies in creating seamless communication at every stage of the patient journey. 

Adit is an all-in-one integrated platform designed to help chiropractic offices streamline operations and strengthen patient relationships. By bringing together essential tools such as cloud based phones, online scheduling, two way texting, automated appointment reminders, digital forms, review management, and payment solutions, practices can manage critical workflows from a single platform. 

Artificial intelligence is also beginning to reshape how practices engage with patients. Adit's AI Front Desk helps ensure patients receive timely responses to appointment requests and common inquiries, including after hours interactions, allowing staff to focus on delivering exceptional in office experiences.

Additionally, AI Call Intelligence provides valuable insights into patient conversations by identifying trends and missed opportunities, helping teams improve responsiveness, optimize performance, and make more informed business decisions. 

Technology should enhance, not replace, the personal connections that define chiropractic care. By embracing integrated solutions like Adit, practices can improve efficiency, elevate the patient experience, and support sustainable growth in an increasingly digital world. 

To discovre how Adit can help your practice, Click here to request a demo of this revolutionary solution 

Joke of the week.

My chiropractor said I have an 'Oregon' Back. It's because it has a BEND right in the middle! 

HEALTHY EATING

The Shocking Truth About The "Local Map Leak"

Visibility Where It Matters
By Courtney Kostelecky

When consumers search for a service "near me," Google populates the "Local Pack" which is the top  three map listings that dominate the screen.

An optimized profile with correct categorization, a precise service area, and regular activity signals relevance to Google's algorithm, pushing your business into this high-visibility real estate.

Just because you google yourself and you think you are at the top, you probably aren't. Businesses as little as a block away could be getting the business. 

Most people treat their profile like a listing. They fill it out once (but probably not correctly) and then leave it alone, posting an occassional new picture. 

The reality is that if a profile goes 30 days without an update, Google will treat that business as non-relevant. 

Google wants to recommend businesses that are updated. It shows that you care about your business. 

Aftere 2 week, you'll notice your ranking slip, and after 30 days without a relevant update, you have a good chance of falling to page 2. 

An up-to-date profile builds immediate consumer trust, by accurately displaying your holiday hours, uploading real team photos, and responding to EVREY review.

Fully optimized profile averages four times more website visits and a lot more direct calls. 

Because it's my birthday this week, I'm doing a free Google Business Profile Audit.

I've made a short video that explains everything, AND the special ONE TIME pricing. 

https://succeedwithcourtney.com/patientsfromgoogle

P.S. You can also text your website to 843-977-2445

Courtney Kostelecky is the author of one of the first books about marketing for chiropractors, and also authored one of the first books about getting more google reviews and repuation management.

He was also a featured speaker for The Ultimate Practice Growth Mastermind in 2021. 

Besides working chiropractors and holistic health professionals, he has consulted with major corporatons like SportFormula99, PRX Performance, (A Shark Tank Company) and Microsoft. 

That wraps up another edtion of Chiropractic Business Beat.

Until next time...

Courtny Kostelecky